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Thursday, January 14, 2010

Hilton will take over JAL Hotel in Fukuoka

According to nikkei.com, Hilton will take over the JAL Resort Sea Hawk Hotel in Fukuoka in June. The owner of the hotel, Singaporean sovereign wealth fun GIC, chooses not to renew the management contract with JAL Hotels Co when it expires in June. Possibly due to the recent brand image of Japan Airlines. The hotel will be rebranded but the good news is Hilton will retain the entire staff.

All of the hotels under the JAL Hotels Co. are actually owned by other people. JAL is just managing their properties and uses its brand to attract tourist bookings...So if this trend continues, we will be seeing more JAL hotels getting rebranded. Hopefully most their contracts won't expire any time soon :(

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