JAL to partner with Rakuten


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Japan Airlines (JAL) and Rakuten, the No. 1 online retailer in Japan, finally starts working together. Up till now, Rakuten customers can only buy ANA tickets from the site but this is all going to change. Today Rakuten launches a JAL page which customers can buy JAL domestic tickets (Y and class J) and make hotel reservations at the same time! Don't you think the JAL icon on their front page makes it look much better? Now booking on this site is finally one of my options (Yes, I refused to book my hotels from Rakuten just because they only allowed ANA ticket purchases LOL)

This is expected to generate a couple of billion yen of revenue in the current fiscal year and tens of billion yen revenue in the next 5 years according to Sankei

Source: JAL Press Release (in Japanese)

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